Creative & MarketingCase Study Showcase
Nail Cosmetics Product Launch
Creative product photography, interactive web showcase, and viral social media campaign.
Client
Velvet Polish Co.
Timeline
3 Weeks
Primary Impact
15,000+ Pre-orders generated
Project Overview
Velvet Polish Co. introduced a revolutionary vegan, non-toxic nail lacquer line and needed an interactive product launch campaign to engage Gen-Z and millennial beauty enthusiasts.
The Problem & Challenge
Standard static product pages failed to convey texture, luster, and real-life skin-tone compatibility.
VyomAi Solution & Architecture
We built an interactive shade-matching WebGL canvas app with React and Framer Motion, paired with an automated influencer outreach bot that distributed early sample kits to 200+ beauty creators.
Measurable Business Results & Impact
15,000+ pre-orders placed within 72 hours of launch
2.4M viral views across TikTok and Instagram Reels
88% engagement rate on the interactive shade-picker tool